Raising Awareness

Many Shades of Gay was a multimedia campaign that ran from June 2012 to October 2014. It communicated that no matter who you are or how you see yourself, getting an HIV test every six months is an important part of taking care of yourself, your partners and your community, and focused on encouraging...

CDC’s Let’s Stop HIV Together (Together) campaign is the national campaign of the Ending the HIV Epidemic in the U.S. (EHE) initiative and the National HIV/AIDS Strategy. Together is an evidence-based campaign created in English and Spanish. It aims to empower communities, partners, and health care...

Since its inception in 2000, HIV Stops With Me is a multifaceted, national social-marketing campaign that aims to prevent the spread of HIV while also reducing the stigma associated with the disease. The campaign features real HIV positive people talking about real issues. The campaign focuses on...

Hep B United Philadelphia is a community owned coalition and campaign led by the Hepatitis B Foundation to eliminate local health disparities associated with hepatitis B and liver cancer. Their goals are to improve awareness, screening, vaccination and linkage to care for high-risk underserved...

Since it launched in 1998, MTV’s award winning Staying Alive campaign has become the world’s largest youth focused HIV and AIDS prevention campaign. The multi-media campaign consists of documentaries, public service announcements, youth forums and web content produced for young audiences worldwide...

San Francisco Hep B Free is a citywide campaign that seeks to turn San Francisco into the first hepatitis B free city in the nation. This campaign provides free and low-cost hepatitis B testing and vaccinations to Asian and Pacific Islander (API) adults at locations throughout San Francisco. The...

It’s Never Just HIV was a PSA and print-driven campaign aimed at increasing condom use among young MSM in New York City. The campaign emphasized the co-morbid medical conditions for which individuals diagnosed with HIV are at increased risk, including anal cancer, osteoporosis and dementia. It’s...

The Learn the Link campaign continues to raise awareness among the young generation of the real risks of drug use for transmitting HIV, and it encourages them to share this information with their peers to prevent the spread of this disease. The campaign uses TV, print, and Web public service...

Be The Generation was created to promote awareness, understanding, and support for biomedical prevention research, including HIV vaccines, microbicides, pre-exposure prophylaxis research (PrEP) and treatment as prevention (TasP). The campaign was initiated under the National Institute of Allergy and...

Public Health – Seattle & King County launched a syphilis education campaign focusing on men who have sex with men, the highest risk population. The education campaign aimed to increase awareness about syphilis, promote recognition of symptoms, and encourage testing and prompt treatment. The...