Social media
Think. Test. Treat TB Campaign
Tuberculosis (TB) is one of the world’s leading infectious disease killers, and it is both contagious and deadly. Up to 13 million people are living with latent tuberculosis infection in the United States. Without treatment, 5-10% will develop into TB disease. Yet, the notion that TB is no longer a...
Positive Spin
Positive Spin is a digital educational tool developed by AIDS.gov that uses the power of personal stories and video to raise awareness about the HIV care continuum and to encourage people living with HIV to get into treatment. The campaign encourages people to share their story on social media using...
One & Only Campaign
The One & Only Campaign raises awareness among patients and healthcare providers about safe injection practices. The campaign aims to eradicate outbreaks resulting from unsafe injection practices. The goal of the campaign is to ensure patients are protected each and every time they receive a medical...
National African American Hepatitis C Action Day
The National African American Hepatitis C Action Day (NAAHCAD) campaign is a community mobilization initiative aimed at reducing the high incidence of HCV infection in black communities by drawing attention to this neglected health disparity and promoting education, testing, and treatment. People in...
Information is Powerful Medicine
The Information Is Powerful Medicine campaign aims to increase awareness of HIPAA rights and benefits among HIV-positive Black men who have sex with men. Campaign materials include a website, web banners, brochures, and posters. Ads will also appear in national publications, websites, and social...
Take Control!
Know Hepatitis B™
Know Hepatitis B™ is a national multilingual, multi-year communications campaign to increase testing for hepatitis B among Asian Americans and Pacific Islanders. Though this group makes up less than 5 percent of the U.S. population, they account for more than half of the 1.2 million Americans...
I Love My Boo
The I Love My Boo campaign seeks to address homophobia and reduce the spread of HIV with its precise focus on populations most susceptible to the disease. Featured throughout New York City, ILMB directly challenges homophobia and encourages all who come across it to critically re-think notions of...